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Here’s how we charge.

We don’t do one-size-fits-all pricing. Three ways to work together, and we’ll help you figure out which one fits.

Three ways to work together.

Pick the structure that fits your project.

By the project

You’ve got a clear vision. We’ll scope it together before any work starts. One price, clear deliverables, defined revision rounds, and milestone-based payments. No overages, no surprise invoices.

Suited for

Full signage design packages, wayfinding systems, production documentation, permit-ready submittals.

Scope a project

By the hour

For work that doesn’t fit a neat box. Billed in 15-minute increments with monthly invoicing. No minimums.

Suited for

Design consulting, code research, vendor coordination, one-off design tasks, project troubleshooting.

Book hours

On retainer

For teams that need regular design support without the overhead of managing individual projects. Dedicated monthly hours, priority scheduling, and a partner who already knows your brand and your standards.

Suited for

Sign companies needing ongoing white-label design, agencies with recurring signage needs, brands managing multiple locations.

Inquire about a retainer

What shapes the number.

We quote from the actual scope and complexity of your project.

Project complexity

A single storefront sign and a 40-location wayfinding system are different animals.

Number of sign types

Each unique sign type requires its own design development, from concept through production-ready files.

Code and compliance

Some municipalities are straightforward, and others require code research, variance applications, or landlord approvals.

Level of documentation

Design concepts are one thing. Full production documentation with specs, materials callouts, and installation details is another.

What to expect.

Scope a project

We talk

A quick call to understand your project, your timeline, and what success looks like. No commitment.

We scope it

Based on what we learn, we’ll put together a proposal with the engagement model, deliverables, timeline, and pricing.

We get to work

Once we’re aligned, we move. You’ll have one point of contact, clear milestones, and no mystery about where things stand.

Good signage starts
with a conversation.

Every project is different. Let’s talk about yours.